{"id":8422,"date":"2016-08-26T13:39:56","date_gmt":"2016-08-26T08:09:56","guid":{"rendered":"https:\/\/rationalselling.com\/?p=8422"},"modified":"2022-02-21T18:16:02","modified_gmt":"2022-02-21T12:46:02","slug":"cloud-drive-advantage","status":"publish","type":"post","link":"https:\/\/www.rationalselling.com\/de\/cloud-drive-advantage\/","title":{"rendered":"Wie kann die Cloud Ihren Wettbewerbsvorteil steigern?"},"content":{"rendered":"

Noch vor 10 Jahren war die Cloud nur eine nette technologische Innovation. Die Einstellung der Branche hat sich jedoch in den letzten zehn Jahren weiterentwickelt, und heute ist die Cloud ein integraler Bestandteil der Gesch\u00e4ftsentwicklung und hat einen technologischen Vorsprung gegen\u00fcber der Konkurrenz. Fortschrittliche Unternehmen haben erkannt, dass Cloud-Technologien die Betriebsabl\u00e4ufe und das Kundenerlebnis erheblich verbessern k\u00f6nnen und damit auch die Gewinnsituation. Mit Akteuren wie Microsoft, AWS, Google usw., die Cloud-Plattformen anbieten, geht es nicht mehr nur darum, die Projektkosten zu senken - es ist jetzt eine Plattform f\u00fcr Innovation und Wettbewerbsvorteile.<\/span><\/p>\n

Laut IDC werden \"mehr als 70% der IT-Organisationen in Westeuropa bis 2017 auf hybride Cloud-Architekturen setzen, was die Geschwindigkeit und das Tempo des Wandels in der IT erheblich beschleunigt.\" In den Antworten von \u00fcber 1.000 F\u00fchrungskr\u00e4ften aus 18 Branchen gaben 78% von ihnen an, dass ihre Cloud-Initiativen jetzt koordiniert oder vollst\u00e4ndig integriert sind, verglichen mit nur 34% im Jahr 2012.<\/span><\/p>\n

Eine weitere neue Statistik besagt, dass trotz der zunehmenden Nutzung und Akzeptanz von Cloud-Technologien insgesamt fast die H\u00e4lfte der Computerarbeitslasten - 45% - auf absehbare Zeit in Rechenzentren vor Ort verbleiben werden. In Anbetracht dessen m\u00fcssen die Unternehmen unbedingt ermitteln und regelm\u00e4\u00dfig neu bewerten, welche Mischung aus traditioneller IT, \u00f6ffentlicher und privater Cloud ihren Bed\u00fcrfnissen am besten entspricht.<\/span><\/p>\n

Untersuchungen haben ergeben, dass alle derzeitigen und k\u00fcnftigen Nutzer der Cloud-Technologie drei wichtige Dinge verstehen und beachten m\u00fcssen:<\/span><\/p>\n

Eingehendes Verst\u00e4ndnis der gesch\u00e4ftlichen Auswirkungen<\/span><\/p>\n

Die Strategen, Implementierer und Mitarbeiter m\u00fcssen die gesch\u00e4ftlichen Anforderungen wirklich verstehen und wissen, wie die Technologie zur Erf\u00fcllung dieser Anforderungen beitragen kann. Nur wenn man dies versteht, kann man eine hybride, ma\u00dfgeschneiderte Umgebung aufbauen. Eine gr\u00fcndliche Kenntnis der angestrebten Verbesserungsbereiche, der aktuellen Leistung (Baseline) und der Implementierungsstrategien muss \u00fcberpr\u00fcft, dokumentiert und verstanden werden.<\/span><\/p>\n

F\u00e4higkeit zur Verwaltung von Diensten mehrerer Anbieter<\/span><\/p>\n

Eine Gr\u00f6\u00dfe passt nicht f\u00fcr alle. Es ist wichtig zu verstehen, dass sich Cloud-\u00d6kosysteme in einem Zustand des Wandels befinden werden, da immer mehr Kooperationen in der Wertsch\u00f6pfungskette hinzukommen. Wir m\u00fcssen das \u00d6kosystem als eine Gemeinschaft betrachten, in der die Teilnehmer als Gruppe mehr leisten k\u00f6nnen.<\/span><\/p>\n

Durch den Aufbau langfristiger Kooperationsbeziehungen mit Partnern, die f\u00fcr beide Seiten von Vorteil sind, k\u00f6nnen Unternehmen die API-Wirtschaft und andere \"offene\" Technologien nutzen, die es ihnen erm\u00f6glichen, auf bestehenden Innovationen aufzubauen.<\/span><\/p>\n

Sicherheitskonformit\u00e4t im Auge behalten<\/span><\/p>\n

Die hybride Wolke bedeutet f\u00fcr Unternehmen eine Umstellung. Die Verwaltung einer dynamischen Cloud-Umgebung erfordert jedoch nicht nur eine neue Denkweise gegen\u00fcber herk\u00f6mmlichen Ans\u00e4tzen, sondern auch neue F\u00e4higkeiten, um diese umzusetzen.\u00a0<\/span><\/p>\n

Datenschutz und -sicherheit m\u00fcssen von Grund auf in die Infrastruktur eingebaut werden und nicht erst nachtr\u00e4glich. Wenn dies eine \u00dcberarbeitung der IT-Abl\u00e4ufe erfordert, so sei es. W\u00e4hlen Sie Ihre Anbieter aus, die Experten f\u00fcr die Einhaltung von Sicherheitsvorschriften in der Cloud sind.<\/span><\/p>\n

Wenn Sie mehr wissen m\u00f6chten, schreiben Sie uns info@rationalselling.com<\/b><\/span><\/a> oder besuchen Sie uns unter www.Rationalselling.com<\/span><\/a> .<\/span><\/p>\n

Folgen Sie uns und unseren Updates auf:<\/span><\/p>\n

Twitter<\/a><\/span>, Facebook<\/span><\/a> & LinkedIn<\/span><\/a><\/span><\/p>","protected":false},"excerpt":{"rendered":"

Noch vor 10 Jahren war die Cloud nur eine \"nice to have\" technologische Innovation. Die Einstellung der Branche hat sich jedoch in den letzten zehn Jahren weiterentwickelt, und heute ist die Cloud ein integraler Bestandteil der Gesch\u00e4ftsentwicklung und hat einen technologischen Vorsprung gegen\u00fcber ... <\/p>","protected":false},"author":8,"featured_media":8382,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"pmpro_default_level":"","footnotes":""},"categories":[6],"tags":[21736,21737,21738,21739,21694,21689,21690],"class_list":["post-8422","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","tag-usability","tag-bandwidth","tag-accessibility","tag-disaster-recovery","tag-office-365","tag-rational-selling","tag-rational-selling-and-sourcing","pmpro-has-access"],"acf":[],"yoast_head":"\nHow can Cloud drive your competitive advantage? - Rational Selling & Sourcing<\/title>\n<meta name=\"description\" content=\"ust 10 years ago, cloud was just a nice to have technological innovation. However, the industry attitude has matured over the last decade and now the cloud is an integral part of business enablement and have the technological edge over competition. Progressive realize that cloud technologies can significantly improve operations, customer experience and hence improve bottom lines. With players like Microsoft, AWS, Google etc. in the fray of providing cloud platforms, it is not longer a way of just reducing the project cost \u2013 it is now a platform for innovation & competitive advantage.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.rationalselling.com\/de\/cloud-drive-advantage\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How can Cloud drive your competitive advantage? - Rational Selling & Sourcing\" \/>\n<meta property=\"og:description\" content=\"ust 10 years ago, cloud was just a nice to have technological innovation. However, the industry attitude has matured over the last decade and now the cloud is an integral part of business enablement and have the technological edge over competition. Progressive realize that cloud technologies can significantly improve operations, customer experience and hence improve bottom lines. With players like Microsoft, AWS, Google etc. in the fray of providing cloud platforms, it is not longer a way of just reducing the project cost \u2013 it is now a platform for innovation & competitive advantage.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.rationalselling.com\/de\/cloud-drive-advantage\/\" \/>\n<meta property=\"og:site_name\" content=\"Rational Selling & Sourcing\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/RationalSelling.Sourcing\/\" \/>\n<meta property=\"article:published_time\" content=\"2016-08-26T08:09:56+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-02-21T12:46:02+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.rationalselling.com\/wp-content\/uploads\/2016\/12\/cloud.png\" \/>\n\t<meta property=\"og:image:width\" content=\"940\" \/>\n\t<meta property=\"og:image:height\" content=\"788\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Julio Salgado\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@rationalselling\" \/>\n<meta name=\"twitter:site\" content=\"@rationalselling\" \/>\n<meta name=\"twitter:label1\" content=\"Geschrieben von\" \/>\n\t<meta name=\"twitter:data1\" content=\"Julio Salgado\" \/>\n\t<meta name=\"twitter:label2\" content=\"Gesch\u00e4tzte Lesezeit\" \/>\n\t<meta name=\"twitter:data2\" content=\"2\u00a0Minuten\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.rationalselling.com\/cloud-drive-advantage\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.rationalselling.com\/cloud-drive-advantage\/\"},\"author\":{\"name\":\"Julio Salgado\",\"@id\":\"https:\/\/www.rationalselling.com\/#\/schema\/person\/d4075cceeedc73011360f2e78733d69c\"},\"headline\":\"How can Cloud drive your competitive advantage?\",\"datePublished\":\"2016-08-26T08:09:56+00:00\",\"dateModified\":\"2022-02-21T12:46:02+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.rationalselling.com\/cloud-drive-advantage\/\"},\"wordCount\":487,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/www.rationalselling.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.rationalselling.com\/cloud-drive-advantage\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.rationalselling.com\/wp-content\/uploads\/2016\/12\/cloud.png\",\"keywords\":[\"Usability\",\"Bandwidth\",\"Accessibility\",\"Disaster Recovery\",\"office 365\",\"rational Selling\",\"Rational Selling and Sourcing\"],\"articleSection\":[\"Blog\"],\"inLanguage\":\"de-CH\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.rationalselling.com\/cloud-drive-advantage\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.rationalselling.com\/cloud-drive-advantage\/\",\"url\":\"https:\/\/www.rationalselling.com\/cloud-drive-advantage\/\",\"name\":\"How can Cloud drive your competitive advantage? - Rational Selling & Sourcing\",\"isPartOf\":{\"@id\":\"https:\/\/www.rationalselling.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.rationalselling.com\/cloud-drive-advantage\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.rationalselling.com\/cloud-drive-advantage\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.rationalselling.com\/wp-content\/uploads\/2016\/12\/cloud.png\",\"datePublished\":\"2016-08-26T08:09:56+00:00\",\"dateModified\":\"2022-02-21T12:46:02+00:00\",\"description\":\"ust 10 years ago, cloud was just a nice to have technological innovation. However, the industry attitude has matured over the last decade and now the cloud is an integral part of business enablement and have the technological edge over competition. Progressive realize that cloud technologies can significantly improve operations, customer experience and hence improve bottom lines. With players like Microsoft, AWS, Google etc. in the fray of providing cloud platforms, it is not longer a way of just reducing the project cost \u2013 it is now a platform for innovation & competitive advantage.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.rationalselling.com\/cloud-drive-advantage\/#breadcrumb\"},\"inLanguage\":\"de-CH\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.rationalselling.com\/cloud-drive-advantage\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"de-CH\",\"@id\":\"https:\/\/www.rationalselling.com\/cloud-drive-advantage\/#primaryimage\",\"url\":\"https:\/\/www.rationalselling.com\/wp-content\/uploads\/2016\/12\/cloud.png\",\"contentUrl\":\"https:\/\/www.rationalselling.com\/wp-content\/uploads\/2016\/12\/cloud.png\",\"width\":940,\"height\":788},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.rationalselling.com\/cloud-drive-advantage\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.rationalselling.com\/fr\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"How can Cloud drive your competitive advantage?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.rationalselling.com\/#website\",\"url\":\"https:\/\/www.rationalselling.com\/\",\"name\":\"Rational Selling & Sourcing\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/www.rationalselling.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.rationalselling.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"de-CH\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.rationalselling.com\/#organization\",\"name\":\"Rational Selling & Sourcing\",\"url\":\"https:\/\/www.rationalselling.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"de-CH\",\"@id\":\"https:\/\/www.rationalselling.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.rationalselling.com\/wp-content\/uploads\/2016\/12\/RS-logo-new.png\",\"contentUrl\":\"https:\/\/www.rationalselling.com\/wp-content\/uploads\/2016\/12\/RS-logo-new.png\",\"width\":293,\"height\":43,\"caption\":\"Rational Selling & Sourcing\"},\"image\":{\"@id\":\"https:\/\/www.rationalselling.com\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/RationalSelling.Sourcing\/\",\"https:\/\/x.com\/rationalselling\",\"https:\/\/www.linkedin.com\/company\/rational-selling-amp-sourcing\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.rationalselling.com\/#\/schema\/person\/d4075cceeedc73011360f2e78733d69c\",\"name\":\"Julio Salgado\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"de-CH\",\"@id\":\"https:\/\/secure.gravatar.com\/avatar\/7f59cf14ac3b294bd621635b1e6e5439ee97f577e16dec9f5528ba3720406380?s=96&d=mm&r=g\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/7f59cf14ac3b294bd621635b1e6e5439ee97f577e16dec9f5528ba3720406380?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/7f59cf14ac3b294bd621635b1e6e5439ee97f577e16dec9f5528ba3720406380?s=96&d=mm&r=g\",\"caption\":\"Julio Salgado\"},\"url\":\"https:\/\/www.rationalselling.com\/de\/author\/jcsalgado\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"How can Cloud drive your competitive advantage? - Rational Selling & Sourcing","description":"ust 10 years ago, cloud was just a nice to have technological innovation. However, the industry attitude has matured over the last decade and now the cloud is an integral part of business enablement and have the technological edge over competition. Progressive realize that cloud technologies can significantly improve operations, customer experience and hence improve bottom lines. With players like Microsoft, AWS, Google etc. in the fray of providing cloud platforms, it is not longer a way of just reducing the project cost \u2013 it is now a platform for innovation & competitive advantage.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.rationalselling.com\/de\/cloud-drive-advantage\/","og_locale":"de_DE","og_type":"article","og_title":"How can Cloud drive your competitive advantage? - Rational Selling & Sourcing","og_description":"ust 10 years ago, cloud was just a nice to have technological innovation. However, the industry attitude has matured over the last decade and now the cloud is an integral part of business enablement and have the technological edge over competition. Progressive realize that cloud technologies can significantly improve operations, customer experience and hence improve bottom lines. With players like Microsoft, AWS, Google etc. in the fray of providing cloud platforms, it is not longer a way of just reducing the project cost \u2013 it is now a platform for innovation & competitive advantage.","og_url":"https:\/\/www.rationalselling.com\/de\/cloud-drive-advantage\/","og_site_name":"Rational Selling & Sourcing","article_publisher":"https:\/\/www.facebook.com\/RationalSelling.Sourcing\/","article_published_time":"2016-08-26T08:09:56+00:00","article_modified_time":"2022-02-21T12:46:02+00:00","og_image":[{"width":940,"height":788,"url":"https:\/\/www.rationalselling.com\/wp-content\/uploads\/2016\/12\/cloud.png","type":"image\/png"}],"author":"Julio Salgado","twitter_card":"summary_large_image","twitter_creator":"@rationalselling","twitter_site":"@rationalselling","twitter_misc":{"Geschrieben von":"Julio Salgado","Gesch\u00e4tzte Lesezeit":"2\u00a0Minuten"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.rationalselling.com\/cloud-drive-advantage\/#article","isPartOf":{"@id":"https:\/\/www.rationalselling.com\/cloud-drive-advantage\/"},"author":{"name":"Julio Salgado","@id":"https:\/\/www.rationalselling.com\/#\/schema\/person\/d4075cceeedc73011360f2e78733d69c"},"headline":"How can Cloud drive your competitive advantage?","datePublished":"2016-08-26T08:09:56+00:00","dateModified":"2022-02-21T12:46:02+00:00","mainEntityOfPage":{"@id":"https:\/\/www.rationalselling.com\/cloud-drive-advantage\/"},"wordCount":487,"commentCount":0,"publisher":{"@id":"https:\/\/www.rationalselling.com\/#organization"},"image":{"@id":"https:\/\/www.rationalselling.com\/cloud-drive-advantage\/#primaryimage"},"thumbnailUrl":"https:\/\/www.rationalselling.com\/wp-content\/uploads\/2016\/12\/cloud.png","keywords":["Usability","Bandwidth","Accessibility","Disaster Recovery","office 365","rational Selling","Rational Selling and Sourcing"],"articleSection":["Blog"],"inLanguage":"de-CH","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.rationalselling.com\/cloud-drive-advantage\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.rationalselling.com\/cloud-drive-advantage\/","url":"https:\/\/www.rationalselling.com\/cloud-drive-advantage\/","name":"How can Cloud drive your competitive advantage? - Rational Selling & Sourcing","isPartOf":{"@id":"https:\/\/www.rationalselling.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.rationalselling.com\/cloud-drive-advantage\/#primaryimage"},"image":{"@id":"https:\/\/www.rationalselling.com\/cloud-drive-advantage\/#primaryimage"},"thumbnailUrl":"https:\/\/www.rationalselling.com\/wp-content\/uploads\/2016\/12\/cloud.png","datePublished":"2016-08-26T08:09:56+00:00","dateModified":"2022-02-21T12:46:02+00:00","description":"ust 10 years ago, cloud was just a nice to have technological innovation. However, the industry attitude has matured over the last decade and now the cloud is an integral part of business enablement and have the technological edge over competition. Progressive realize that cloud technologies can significantly improve operations, customer experience and hence improve bottom lines. With players like Microsoft, AWS, Google etc. in the fray of providing cloud platforms, it is not longer a way of just reducing the project cost \u2013 it is now a platform for innovation & competitive advantage.","breadcrumb":{"@id":"https:\/\/www.rationalselling.com\/cloud-drive-advantage\/#breadcrumb"},"inLanguage":"de-CH","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.rationalselling.com\/cloud-drive-advantage\/"]}]},{"@type":"ImageObject","inLanguage":"de-CH","@id":"https:\/\/www.rationalselling.com\/cloud-drive-advantage\/#primaryimage","url":"https:\/\/www.rationalselling.com\/wp-content\/uploads\/2016\/12\/cloud.png","contentUrl":"https:\/\/www.rationalselling.com\/wp-content\/uploads\/2016\/12\/cloud.png","width":940,"height":788},{"@type":"BreadcrumbList","@id":"https:\/\/www.rationalselling.com\/cloud-drive-advantage\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.rationalselling.com\/fr\/"},{"@type":"ListItem","position":2,"name":"How can Cloud drive your competitive advantage?"}]},{"@type":"WebSite","@id":"https:\/\/www.rationalselling.com\/#website","url":"https:\/\/www.rationalselling.com\/","name":"Rationales Verkaufen und Beschaffen","description":"","publisher":{"@id":"https:\/\/www.rationalselling.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.rationalselling.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"de-CH"},{"@type":"Organization","@id":"https:\/\/www.rationalselling.com\/#organization","name":"Rational Selling & Sourcing","url":"https:\/\/www.rationalselling.com\/","logo":{"@type":"ImageObject","inLanguage":"de-CH","@id":"https:\/\/www.rationalselling.com\/#\/schema\/logo\/image\/","url":"https:\/\/www.rationalselling.com\/wp-content\/uploads\/2016\/12\/RS-logo-new.png","contentUrl":"https:\/\/www.rationalselling.com\/wp-content\/uploads\/2016\/12\/RS-logo-new.png","width":293,"height":43,"caption":"Rational Selling & Sourcing"},"image":{"@id":"https:\/\/www.rationalselling.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/RationalSelling.Sourcing\/","https:\/\/x.com\/rationalselling","https:\/\/www.linkedin.com\/company\/rational-selling-amp-sourcing\/"]},{"@type":"Person","@id":"https:\/\/www.rationalselling.com\/#\/schema\/person\/d4075cceeedc73011360f2e78733d69c","name":"Julio Salgado","image":{"@type":"ImageObject","inLanguage":"de-CH","@id":"https:\/\/secure.gravatar.com\/avatar\/7f59cf14ac3b294bd621635b1e6e5439ee97f577e16dec9f5528ba3720406380?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/7f59cf14ac3b294bd621635b1e6e5439ee97f577e16dec9f5528ba3720406380?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/7f59cf14ac3b294bd621635b1e6e5439ee97f577e16dec9f5528ba3720406380?s=96&d=mm&r=g","caption":"Julio Salgado"},"url":"https:\/\/www.rationalselling.com\/de\/author\/jcsalgado\/"}]}},"_links":{"self":[{"href":"https:\/\/www.rationalselling.com\/de\/wp-json\/wp\/v2\/posts\/8422","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.rationalselling.com\/de\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.rationalselling.com\/de\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.rationalselling.com\/de\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/www.rationalselling.com\/de\/wp-json\/wp\/v2\/comments?post=8422"}],"version-history":[{"count":0,"href":"https:\/\/www.rationalselling.com\/de\/wp-json\/wp\/v2\/posts\/8422\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.rationalselling.com\/de\/wp-json\/wp\/v2\/media\/8382"}],"wp:attachment":[{"href":"https:\/\/www.rationalselling.com\/de\/wp-json\/wp\/v2\/media?parent=8422"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.rationalselling.com\/de\/wp-json\/wp\/v2\/categories?post=8422"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.rationalselling.com\/de\/wp-json\/wp\/v2\/tags?post=8422"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}